message from the president


Message from the New President of the JBCE:

It is a great honour to have been elected as the 6th President of the Japan Business Council in Europe (JBCE). Since the JBCE was founded in 1999, it has positively contributed and continues to contribute to EU public policy issues and raised the visibility and influence of European industry with Japanese roots. In my function as President of the JBCE, I will continue the excellent work of the late JCBE President Mr Reinhart, who unfortunately passed away on 26 December 2008, and further the good relations between European institutions and the JCBE.

Environment and CSR

Both 'environment' and 'CSR' are relevant issues at this point in the EU and globally, and their selection demonstrates a continuance of the priorities of the late JBCE President Mr Reinhart. In its Environment Committee, the JBCE is focusing on the WEEE Directive - EU Directive on Waste from Electrical and Electronic Equipment - and the RoHS Directive-EU Directive on the Restriction Of the use of certain Hazardous Substances in electrical and electronic equipment.

The Committee communicates actively with EU policy makers based on the publication and dissemination of position papers. The Committee has recently followed the developments of several other key issues in the field of EU environment policy, including the discussions over the EU's new chemicals policy and the energy efficiency requirement for end-use equipment. The JBCE Environment Committee will accelerate its discussions on these issues and will continue to communicate with EU policy makers as well as with other stakeholders.
The commencement of its CSR Committee in 2003 demonstrates JBCE's commitment to CSR. By establishing a close relationship with the leading European business network on CSR, CSR Europe, and remaining in close contact with the European Parliament on this issue, European industries of Japanese origin can contribute to the future direction of European CSR policy and will actively participate in shaping the EU's CSR roadmap.

Since our aim is to build a responsible corporate environment, CSR will continue to be at the heart of JBCE's priorities during my tenure.

Personal History

I was born in 1958 and have been working for Panasonic in Europe since April 2004, when I became Deputy Managing Director of Panasonic France, department of consumer products. In 2009 I became Chief Executive Officer (CEO) of Panasonic Europe Ltd.

Over the years, I have worked as Managing Director of Panasonic France, while also holding the position of Executive Officer of Panasonic Corporation from April 2008. Before joining Panasonic, I graduated from IMD global business school in Lausanne, Switzerland. I began my career after I graduated from ISTEC Business School in Paris, France in 1980.

It is a great pleasure to accept the Presidency of the JBCE, and I would like to take a very active role in representing members' interests, promoting European business of Japanese roots and contributing to Corporate Social Responsibility and environmental protection.

As the new President of JBCE, I look forward to working with you and hope to continue to enhance the visibility JBCE members.
Presidents Message PDF Version

Mr. Laurent Abadie,
JBCE President,
CEO of Panasonic Europe

 
 
  Mr.Laurent Abadie